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Who is Alex King?

Alex King is a British professional gambler who is mainly interested in boxing and racing. The true identity of King is hidden and in fact Alex King is just a pseudonym he uses when giving interviews. Apart from information from a few interviews in which he insisted on his identity being kept a secret. Very little is known about his private life.

In an interview with Michael McCoy on Sports Betting Online (SBO), he revealed his formula for picking winning bets. According to him, he looks at how horses are rated on Betfair SP and compares that to how they are running. This basically means that he is looking for a horse that has higher odds on Betfair in the hope that it will hit lower odds, which gives him a money back guarantee or a guaranteed profit on the race. He equates this to treating horses like share prices, with his role being that of predicting how the market will go when the race is in play. This way, he saves himself the effort of calling bookmakers or chasing “non-existent pricing.” King makes all his bets from home rather than travelling from circuit to circuit. He does this by talking to other pros via email or Skype.

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In the interview King also expressed deep reservations about how the horse racing betting industry in the UK is run. He is particularly abhorrent of the greed that betting firms display in dealing with punters. The fact that many betting firms close accounts of the bettors who win big means that these companies run operations that are guaranteed unfair profits. In fact, King advocates the nationalization of the betting industry so that profits go into public coffers rather than into the pockets of a few private stakeholders with bank accounts in tax havens. He also foresees a bleak future for the horse racing betting industry. He attributes this to a lack of interest from the younger generations, who are more interested in betting on other sports like baseball and football. He claims that many horse racing bookies are taking in less and less money.

Alex King is a British professional gambler who is mainly interested in boxing and racing. The true identity of King is hidden and in fact Alex King is just a pseudonym he uses when giving interviews. Apart from information from a few interviews in which he insisted on his identity being kept a secret. Very little is known about his private life.

In an interview with Michael McCoy on Sports Betting Online (SBO), he revealed his formula for picking winning bets. According to him, he looks at how horses are rated on Betfair SP and compares that to how they are running. This basically means that he is looking for a horse that has higher odds on Betfair in the hope that it will hit lower odds, which gives him a money back guarantee or a guaranteed profit on the race. He equates this to treating horses like share prices, with his role being that of predicting how the market will go when the race is in play. This way, he saves himself the effort of calling bookmakers or chasing “non-existent pricing.” King makes all his bets from home rather than travelling from circuit to circuit. He does this by talking to other pros via email or Skype.

In the interview King also expressed deep reservations about how the horse racing betting industry in the UK is run. He is particularly abhorrent of the greed that betting firms display in dealing with punters. The fact that many betting firms close accounts of the bettors who win big means that these companies run operations that are guaranteed unfair profits. In fact, King advocates the nationalization of the betting industry so that profits go into public coffers rather than into the pockets of a few private stakeholders with bank accounts in tax havens. He also foresees a bleak future for the horse racing betting industry. He attributes this to a lack of interest from the younger generations, who are more interested in betting on other sports like baseball and football. He claims that many horse racing bookies are taking in less and less money.

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